Hello. I have a small seasonal business selling Christmas trees in the Caribbean market. We have been in business for 7 years and have a solid customer base. I am interested in starting a blog on our website that can be used to help spread awareness of what is HOT during the holiday season as well as gain an increase in customer reach via email subscriptions. Here's the rub. We communicate with our current customer base via Mailchip. Those customers have remained an active subscriber for years. How do I increase my customer reach ( email subscriptions ) and promote my blog to my current customer, without risk of having the current customer unsubscribe from our mailing list? I might be making this harder than need be, but could sure use some feedback. Stay healthy!